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Internal · SEO

GSC performance
hedgehogmarketing.com.au

Keyword-level analysis — 3-month & 6-month comparison windows

Snapshot: June 2026

6-month overview

Total clicks
2,200
↑ +23.6%
Total impressions
1.15M
↑ +24.1%
Avg. CTR
0.2%
→ flat
Avg. position
18.6
↑ +18.3 pos

Period comparisons

3-month window recent
Metric Last 3 mo. Prior 3 mo. Change
Clicks1,1401,060↑ +7.5%
Impressions599K553K↑ +8.3%
CTR0.2%0.2%→ flat
Avg. position16.121.4↑ +5.3 pos
6-month window trend
Metric Last 6 mo. Prior 6 mo. Change
Clicks2,2001,780↑ +23.6%
Impressions1.15M927K↑ +24.1%
CTR0.2%0.2%→ flat
Avg. position18.636.9↑ +18.3 pos

Keyword-by-keyword movement

Strong positive movement

hedgehog marketing
3mo: clicks 35→63 (+80%). Position 3.0→1.9. Recent momentum building after softer 6-month.
pos 1.9
+80% clicks
inferred consent spam act
6mo: 1→9 clicks, position 7.6→3.3. Continued strong in 3mo at pos 3.2. We own this topic.
pos 3.2
+8 clicks (6mo)
inferred consent
6mo: 3→8 clicks, pos 5.6→3.2. 3mo slight pullback to 3.5 but still top-tier.
pos 3.5
+5 clicks (6mo)
meta ads copy generator
6mo: 1→7 clicks, pos 9.6→7.3. 3mo: 2→5 clicks, pos tightened to 7.0. Steady growth.
pos 7.0
+6 clicks (6mo)
instagram post generator
6mo: 0→5 clicks, pos 46.3→9.3. 3mo: impressions 7→187, pos now 8.2. Breakout performer.
pos 8.2
New — 5 clicks
gtm audit
3mo position leap: 60.8→17.1 — a huge jump. Clicks 1→2. Gaining serious traction.
pos 17.1
↑ from 60.8
ga4 cheat sheet
3mo: clicks 2→3, pos 6.2→5.5. 6mo: 0→5 clicks (wasn't ranking prior period).
pos 5.5
+5 clicks (6mo)
ndis google ads
6mo pos 32.3→19.1. 3mo pos 25.3→13.4. Steady climb toward page 1.
pos 13.4
climbing
marketing consultant
Position improved 40→21.3 (6mo) — major jump. 3mo slight softening to 22.5. Still below page 1 but moving.
pos 22.5
watch clicks
done with you seo
Pos 42.5→14 (6mo). Clicks only 1→2. Ranking well now — needs title/meta work to convert.
pos 14
CTR priority
digital marketing strategy brisbane
6mo pos 93→40.9. 3mo pos 60.4→40.4. Page 4 but heading the right way.
pos 40.4
early movement

Losses & things to watch

hedgehog agency
6mo: impressions nearly halved (181→92). 3mo: clicks 11→6, impressions 62→30, pos softening to 22.3. Branded variant losing visibility.
pos 22.3
−89 impressions
content pillar template
Impressions: 1,076→795 (6mo), 243→121 (3mo). Position relatively stable (11→8 in 3mo) — may be search volume softening, not a ranking drop.
impressions ↓
−282 impressions
marketing consultant (clicks)
Position improving but impressions fell 7,088→4,362 and CTR stuck at 0.2%. Competitive keyword — still too low for meaningful volume.
−2,726 imp
clicks 5→2
digital marketing coach
Clicks 6→2 and impressions fell significantly. Position 34.7→31. Still deep in page 3–4 territory.
pos 31
clicks −4
font licensing for commercial use
Zero clicks despite 60K+ impressions. Position 7.4 (page 1) but CTR is essentially 0%. Likely intent mismatch — worth reviewing what users actually want from this query.
0% CTR
60K+ impr
seo directories / seo directory
3mo impression losses: −4,534 and −2,518 respectively. Likely Google reducing SERP visibility for directory-style queries — search landscape change, not a site issue.
SERP change
−7K impressions
marketing consultant melbourne
Position improved 29.7→20.6 (6mo) but clicks stayed flat at 2. CTR issue very visible here — position gains aren't converting.
pos 23
flat clicks
google tag manager audit checklist
3mo clicks dropped 3→1. Position softened slightly. Worth keeping an eye on — may just be volatility.
watch
clicks −2
perplexity referral traffic
Early-stage. 0→1 click (6mo), pos 9.6→12.8. 3mo pos 12→13.4. Impressions healthy at 158+. Still warming up.
pos 13.4
early days

Key themes to act on

01

CTR isn't following the rankings

We're ranking better but not converting the impressions. Immediate priority: review title tags and meta descriptions on these pages.

  • marketing consultant
  • done with you seo
  • font licensing for commercial use
  • marketing consultant melbourne
02

Branded terms need attention

hedgehog agency is losing impressions fast (almost halved over 6 months). Check whether a page is cannibalising this term or if Google has shifted how it handles branded variant queries.

03

Double down on emerging winners

These pages are gaining real traction — expand them and add internal links to accelerate.

  • inferred consent (spam act)
  • meta ads copy generator
  • instagram post generator
  • ga4 cheat sheet